The anticipated fourth season of the TV series Lost went to the air, and ABC started to stream it on their web site in full HD quality. A week after Fox came with the answer and started to stream Prison Break also in HD.
MY guess is that in just a couple of months we will probably be able to watch almost every TV series in HD quality straight from the web.
So in this new world of web HD video, the question that arises of course is, will signal the real start of the end of TV as we know it?
If you can watch the episodes whenever you want it with one click and for free, why watch TV?
As more and more people has devices that connected to their TV sets and are able to browse the web, there is no need at all to go for the traditional TV channels.
TV is not dead. It's just that the meaning of the word completely changed. Today the word TV does not mean anymore the box that seat in our living room. Today more than anytime, TV meant the studios. The high quality production series. TV is content not a hardware anymore. And this content can be watched on a box in the living room, on demand on the web and in the near future probably also on our mobile devices.
Now the only question of course is how advertising should be used in this new world... but that's a questions for a different post.
