You got to admire Google. Their quest for full world (or web. Isn't it the same thing now days?) domination simply doesn't stop.
Yesterday Google published the beta version of Chrome, their own web browser. Since than, there were many comments and discussions on its validity. Starting from tests of Google claim that it is the fastest browser out there, to Chrome terms and conditions which hides many things in it.
The big question of course is why Google went into this adventure. Is it in order to push other Google services such as iGoogle, Gmail and Google Reader? Maybe... but it is probably not the main incentive.
Google was the first company to really understand the importance of data. The company with the most rich data set wins the game. Using Google Toolbar and Google Analytics and of course search, Google already has one of the best data sets in the world about users and how they use the web. The idea behind Chrome is very simple. If users will also use Google Browser to browse the web, Google will get even better data - all the data.
They will know exactly what you browse, what you buy, what you write in your blog, etc... Their quest for world domination will really be complete.
UPDATE: Yesterday Yosi Taguri pointed me to the Chrome EULA section 11. I was shocked (as he is) to read that Google holds the right to any content written or posted using Chrome. Meaning, they can repost your blog posts and pictures to anywhere they want without asking you.
Today, I visited the EULA again and was surprised to see that Google completely changed the section to one short line that states the opposite.
As the EULA is presented inside an IFrame, there is no way to use Google Search to see a cached version.
The only question now is did Google really thought they could get away with inserting such a EULA from the first place, or was it a human error that posted a version their lawyers probably told them should never see the light of day.
UPDATE 2: Google officially state their mistake on their blog.